What is MyAthlete®?
MyAthlete® is REAL-TIME athlete tracking. Combining innovative miniaturized GPS and real-time cellular data transmission technologies along with years of endurance Athletic and high adventure experience, My Athlete LLC provides real-time Athlete tracking in the human powered endeavor of pushing ones physical and mental limits.

Why do I need it?
During every race, there are family members and a network of friends of the Athletes competing, who want to know where their Athlete is and how they are performing. From the few hours of a half-marathon to the hours in a marathon, to a full day in an Ironman or days of an Ultra-marathon; friends and family want to know how their Athlete doing and where they are. In addition, coaches want to keep tabs on how their Athletes are performing after much dedicated training. Of course, there are those in the endurance world, who want to track the performance of Elite Athletes and teams. Until today, the best anyone could hope to get was a few updates over the course of an entire event. Now with MyAthlete, you can get hundreds, even thousands of REAL-TIME updates.